Los Angeles – Loyola Law School, Los Angeles and the Los Angeles Intellectual Property Law Association (LAIPLA) will host “TechTainment 4.0: Technology + Entertainment” a symposium focused on the increasingly complex nature of partnerships involving social media placement, video games, Bitcoin and other developments on Thursday, Nov. 8, 2018, from 9:30 a.m.-5 p.m. at the Playa Vista campus of Loyola Marymount University.
The fourth in a series, the event will feature seasoned IP lawyers, corporate agenda-setters and content creators discussing lessons learned making deals in the new media ecosystem. The program also will feature keynote speakers Todd Richmond, Professor/Director, Tech & Narrative Lab, Pardee RAND Graduate School and Research Faculty, USC School of Cinematic Arts, and Tammy Brandt, the Chief Legal Officer of Dreamscape Immersive.
A must-attend event for IP attorneys and industry experts, the symposium will include a continental breakfast and end with a networking reception. To be held at LMU’s new Silicon Beach campus at 12105 E. Waterfront Drive in Playa Vista, the daylong event will include several networking breaks for source development and idea exchange. Early bird pricing and industry discounts are available. Learn more and register at www.laipla.net/techtainment-4-0.
TECHTAINMENT AGENDA:
MORNING
9:30-9:40 a.m.: Opening Remarks
- Loyola Law School Dean Michael Waterstone
- LMU School of Film & Television Dean Peggy Rajski
9:40-10:40 a.m.: Branded Content & Marketing Campaigns: Playing by the Rules of Others
- Madeline Beniflah, Media Director, AcentoAdvertising
- Kelsey Schulz, Vice President, BusinessAffairs, Super Deluxe
- Bill Shafton, Vice President, Business and Legal Affairs, Grindr
- Moderator: Loyola Law School Adjunct Professor Tracey Freed ’05, Freed Law
11-11:30 a.m.: Keynote address – Making Technology Matter (to Humans): The Search for Egg Yolk
- Tammy Brandt, Chief Legal Officer, VR company Dreamscape Immersive
- Todd Richmond, Director, Tech & Narrative Lab, Pardee RAND Graduate School
11:30 a.m.-12:30 p.m.: Over, Under, Sideways, Down? Is Classic Media Adapting to the New Media Universe
- Kirk Pasich ’80, Co-founder, Blue Élan Records
- Sam Semon, Executive Vice President, Business Affairs, NBCUniversal International Studios
- Marty Willhite ’97, Professor of Practice, Loyola Law School & Vice Chairman, Tulco, LLC
- Moderator: Robin Russell, Former Executive Vice President, Business Affairs, Sony Pictures Entertainment
12:30-1:45 p.m.: Lunch
AFTERNOON
1:45-2:45 p.m.: Recent Developments in Video Game Law
- Bill Chang, Riot Games
- Dan Nabel, Riot Games
- Moderator: Aaron Moss, Greenberg Glusker
3-4 p.m.: Blockchain: The New Frontier Comes to Entertainment
- Professor Jeffery Atik, Loyola Law School
- Cameron Casey, Co-Founder and Chief
- Creative Officer, SmartChain Media
- Dr. Nelson Granados, Executive Director,Institute for Entertainment, Sports, Mediaand Culture at Pepperdine’s Graziadio Business School
- Dat Nguyen, Vice President, Special Projects, Sagewise
- Moderator: David Randall, Brooks Kushman
4-5 p.m.: Reception
About Loyola Law School, Los Angeles
Located on an award-winning Frank Gehry-designed campus in downtown Los Angeles, Loyola Law School is home to prominent faculty, dedicated students and cutting-edge programs. The Law School strives to instill in students the knowledge they need to excel on their chosen paths. It dedicates itself to preparing students for the rigors of practice with an extensive portfolio of practical-training opportunities, a 18,000-strong alumni network and a focus on social justice. Learn more at www.lls.edu.
