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Vox: “They make money on them together, and only if people are watching,” David Offenberg, a finance professor at Loyola Marymount University said. “If nobody watches the show, no ads get served, then nobody…
David Offenberg, associate professor of entertainment finance at Loyola Marymount University, joined KPCC’s AirTalk to discuss the Alliance of Motion Picture and Television Producers’ stance on the current Writers Guild negotiations. Source: KPCC-FM As…
“Over the past five years, we’ve seen declines in theatrical revenue, DVD revenue, broadcast revenue, and cable revenue. At the same time, costs are escalating, especially as they try to ramp up streaming services,”…
The Intersect: David Offenberg, associate professor of entertainment finance in LMU’s College of Business Administration, stated that “Monetization as the distribution system changes has got to be at the top of their list,” regarding…
David Offenberg, an associate professor at Loyola Marymount University who teaches courses on entertainment finance, told the Wall Street Journal that shows such as “Westworld” still require residual payments to creators, even when they…
The Hollywood Reporter: “When you’re running a business of a reasonable scale, you’re going to be flushing in and out millions of dollars a day — that’s just the nature of being in business,…
“HBO Max is trying to also save on residuals,” LMU’s David Offenberg, associate professor of entertainment finance, explained on NPR’s Planet Money about changing streaming strategies. “One thing I can tell you about residuals…
