In Memoriam: Alan Hogenauer, Ph.D.
Alan Hogenauer was an extraordinary man who lived an extraordinary life. His zest for new experiences led him to travel to all corners of the globe and to his being named one of the…
Alan Hogenauer was an extraordinary man who lived an extraordinary life. His zest for new experiences led him to travel to all corners of the globe and to his being named one of the…
Fourteen CBA students traveled to East Asia from May 14-29, 2013 as part of the international business course INBA 2998 “Exploring Asian Culture.” The course is an introduction to the culture and history of…
For the eighth year in a row, the Center for Asian Business sent students to South Korea as part of the John P. Daly, S.J. Scholarships for Cultural Immersion Study in Korea. LMU undergraduate…
LMU was one of the top performing schools at the 2013 International Business Ethics Case Competition (IBECC) held from May 8-10 in San Diego. The annual event was organized by the Center for Ethics…
It was an intriguing challenge: reinvent the classic TV dinner in 14 weeks using new branding and packaging. Marketing students at LMU answered the challenge at a final pitch event held on Thursday, May…
For the final Y.B. Min lecture of the semester, the Center for Asian Business welcomed Deepa Prahalad, an author and business strategist specializing in opportunities at the intersection of consumer experience, technology and strategy….
The six presenting teams are enrolled in LMU’s M-School: The Institute of Marketing, the College of Business Administration’s innovative marketing program. They’ll be in the hot seat at a pitch event on May 9.